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Marketing
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Marketing
How AI Is Transforming Marketing — And Why Most Brands Are Using It Wrong
Everyone's rushing to add AI to their marketing stack. But in the scramble to automate everything, most companies are missing the point entirely. Here's what actually matters.
9 min readOct 30, 2024
MarketingThe Pandemic Changed Marketing Forever. Here's What Isn't Changing Back.
Two years into the pandemic's disruption, some changes are reversing while others have become permanent. A clear picture is emerging of marketing's new baseline reality.
9 min readFeb 19, 2024