EDST vs Digital Agencies
Jack of all trades or master of one? For social growth, specialization wins.
TL;DR
Generic digital agencies spread thin across websites, SEO, ads, email, and social. Social media is often their weakest offering — handed to junior staff. EDST is 100% focused on social growth with systems refined over 30K+ clients.
Side-by-Side Comparison
The Deep Dive
The Generalist Problem
Digital agencies promise everything: websites, SEO, PPC, email, social, content, video, analytics. The reality? They're usually good at 1-2 things and mediocre at the rest. Social media often gets handed to the newest team member because it's "easy." EDST only does social growth — and we're exceptional at it.
Where Your Money Goes
At a traditional agency, your retainer covers account managers, project managers, strategists, designers, developers, and overhead. Maybe 20-30% actually goes toward executing your social strategy. At EDST, nearly everything goes directly into growing your accounts.
The Proposal vs Reality Gap
Agencies are great at pitching — beautiful decks, impressive case studies, big promises. Six months in, you realize the senior strategist who pitched you isn't the one doing the work. EDST's pitch is simple: here's what we do, here's what it costs, here are the results. No bait and switch.
Speed and Agility
Agencies love process: kickoff meetings, strategy phases, creative reviews, approval workflows. By the time you launch, a month has passed. EDST moves fast — campaigns can be live in 24-72 hours. In the social world, speed matters.
When a Digital Agency Makes Sense
- You need a full marketing overhaul (website, SEO, ads, AND social)
- You want one vendor managing everything
- You have no marketing infrastructure in place
- Social media is a small part of your overall strategy
- You have $10K+/month budget for comprehensive marketing
When EDST Is the Better Choice
- Social media growth is your priority
- You already have a website/SEO handled
- You want specialists, not generalists
- You've been disappointed by agencies treating social as an afterthought
- You want proven results, not pretty proposals
Common Questions
The Verdict
Generic digital agencies make sense if you need everything built from scratch and have a large budget. But for social media growth specifically, a specialist like EDST will outperform a generalist every time. Would you hire a general contractor to do surgery?
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